BIO
“An accomplished producer and project manager with over 20 years of global experience in fashion, commercial photography and video, Erika manages and directs teams of talented photographers, videographers, stylists, hair & makeup and digital retouchers to generate work across all media. Growing up in the “make it happen, make it great” era of advertising, she sweats the details that often spell the difference between good and great. Savvy, driven, and resourceful—while maintaining calm under fire—Erika brings the kind of positive energy to problem solving that elevates a project beyond expectations. And at every step, she works to provide the best experience for clients, cast and crew. On time. On target. And within budget.”
WHAT I DO
EXPERIENCE
Lands’ End (2020 – present)
Photo Production Manager
Plan and manage photo productions for global retail, online, and mail order marketer across multiple divisions (National Sales, Outfitters, Home, Kids, School Uniforms, and the Japanese market). Responsible for over half of the on-figure photography for the entire brand. Coordinate with multiple in-house clients and business partners (Creative, Legal, Samples, Procurement, Digital Imaging) across the organization. Source locations, crew, casting, and talent while managing concurrent productions, schedules, and logistics. Facilitate model and creative services agreements, permits, budgets, usage, invoices, and billing. Manage illustrations, secure stock purchases, review portfolios, and seek out new vendors. Provide cover for studios in NYC and headquarters, as well as on-location productions worldwide.
Henke Productions (2002 – present)
Executive Producer / Owner
Corestaff Services (2000 – 2001)
Staffing Assistant & Staffing Specialist
Coordinated all administrative and office tasks for the Technical and Clerical staffing/placement departments. Recruited via the internet, career fairs, resume reserves, and referrals. Processed clerical and technical payroll. Handled background checks and all general Human Resource duties. Maintained databases. Coordinated all client and associate requests. Soon promoted to take on additional responsibilities. Attended National Operations Training. Experience provided a valuable lesson in the real-world and underscored the difference between a job and a career.
CollegeClub.com (1998 – 2000)
Community Developer & Channel Producer
At the dawning of the internet, worked on a team to redesign, organize, and improve content on all channels of the world’s largest online college community. Oversaw the Movies and Television Channels. Produced and edited articles, integrated third party content, wrote teasers, designed graphics, evaluated potential content, and hosted a webcam and chat. Created, wrote, and produced “He vs. She” Movie Review and Top Ten Lists. Later headed up the Music Channel. Attended several content conferences, went through Project Leadership training, and managed multiple advertising endeavors.
EDUCATION
The University of Texas at Austin
Bachelor of Science, Radio-Television-Film
AFFILIATIONS
Texas Exes Alumni Organization
Zeta Tau Alpha Fraternity
PHOTOGRAPHY & VIDEO
On set, on location or in house. Ad agency to corporate. Oversee production and project management of studio and location shoots. Liaison between photographer, director, crew and corporate to propel creative concept through to execution. Staff shoots, wrangle layouts and updates, manage budgets, book models, secure locations and large props. Hands on experience in juggling multiple sets (fashion and product), location scouting, props, permits, styling, scheduling, estimates, cost negotiation, billing, usage agreements, stock/music purchasing, casting, research, equipment rentals, craft services, creative direction, crewing, editing and image management. Jobs have ranged from National Advertising, Preprint, Magazine, Catalog, Store Graphics and Direct Mail to Video and Internet.
American Girl
Anheuser Busch
Arlington Tourism
At Home
AT&T
Belk
Earthbound Trading Co.
Elanco
FedEx
Fossil
Francesca’s
Frito-Lay
Galderma
Haggar
JC Penney
Mary Kay
Merck
Metro PCS
RCA/Sony
SagaCity Media
SC Johnson
Stage Stores
The Container Store
UT Southwestern
VisitDallas
Visionary Legal Technologies
PROFESSIONAL OUTLETS
ADDITIONAL SKILLS
MS Office, 70 wpm, Cat Herding